This project is about the digital art world intersecting with the hand-made craft and past of the motoring world; merging these two spheres together to bring an „OG" into the world of NFT and establishing it as an NFG ( a Non-fungible G-Class). The G-Class has a rich history spanning 40 years; this year for its anniversary it is being relaunched and reinterpreted through a digital lens. The inclusivity and reputation built around the G-Class has earned it an icon status beyond its functionality as a durable off road vehicle and elegant appearance. The vehicle symbolizes a perfect fusion of purpose and form, it is a machine capable of cruising any landscape, from Monte Carlo to Mountains. 

The G-Class is a link to previous generations and a reassuring reminder that good design can go on forever. Through this project we are asking artists to consider these relationships and reflect on the role of the G-Class as an off-roader in new digital terrains. Art always has to find new means and outlets of expression whilst maintaining ways to communicate about its own past. This is one of the conundrums of all change in art. Walter Benjamin summed this up when he said, ‚’there is a secret agreement between past generations and the present one”. 

The G-Class is an „OG" in its own world and now its entry into the NFT space solidifies this status as an „OG" in new technologies and mediums. There is a parallel between the rariety and uniqueness of the G-Class and NFTs; in their respective motoring and art worlds. The 5 artists chosen have created works that reflect on the fundamentals of what the car stands for; portraying the familiarity that the G-Class fan base relates to yet elevating it to a masterpiece and the primary focus of the artworks. An important goal of the project is also to build a bridge between the two worlds of G-Class enthusiasts and the NFT community; uniting prestige, scarcity, freedom and luxury.